Books make a great addition to any consumer store, and despite common thought, aren’t only reserved for bookstores. In fact, many smaller businesses and boutiques can greatly benefit from selling books in their shop. Unlike items like clothes, decor, or food, books never go out of style or expire. Choosing to sell books in your boutique store is a worthwhile investment that comes with a variety of benefits that will help boost your business. 

Attract More Customers

Many people visit boutiques to shop for small items and gifts for others. Books make excellent gifts and may be just what your customers are looking for without realizing it. Having a dedicated book section in your boutique means that customers can be reminded of the value of giving a book as a gift. 

Stand Out from the Crowd

Whether it’s through the items sold or business name, every small shop needs to find a way that makes them unique. While most boutiques likely offer small gifts and other items, having a dedicated book section isn’t typically the norm. By carefully curating your own book section in your boutique, you can set yourself apart from the competition and keep customers coming back. 

Increase Profits

Most boutique owners purchase large quantities of items through wholesale distributors in order to maximize profits when reselling their products. The same goes for books, which can be purchased inexpensively and sold for an impressive profit margin. By purchasing through distributors that offer bargain, remainder, and wholesale books, like American Book Company, there is little risk involved when crafting a book section for your boutique. 

Customize Your Selection of Books

Your boutique caters to a certain target demographic, so it’s important to keep your specific consumers in mind when selecting your merchandise. When creating a book section, you have the ability to select only the books that you feel will best fit in with your existing products and appeal to your customers. With the countless genres available, you’ll have no trouble curating a good selection of books perfect for your boutique’s existing brand image. 

Every boutique should know the benefits of having a book section in their store. There are many benefits, including attracting more customers and standing out from competitors. Selling books in your shop is also a low-risk investment that could end up making you high profits. American Book Company is the largest distributor of wholesale and bargain books. With bestselling titles that are up to 80% off of the publisher’s retail price, we have exactly what you need to get started building a book section in your shop. Visit our website to explore our many genres and get started!